$1B+ ad spend
7x more results
40% cost reduction
6x production time
AI-Powered
Adtech Solution.
All-In-One Media Operations Solution for Every Channel.
Scale and optimize your assets through media campaigns
for different channels, placements and formats.
About us
Your Gateway to Cutting-Edge Digital Advertising Solutions
We revolutionize the way businesses connect with audiences through innovative and tailored digital advertising solutions. Our expertise lies in harnessing the power of advanced technology to elevate your brand presence, maximize engagement, and boost ROI. Here's a glimpse of what sets us apart:
Our Delivery
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AI-Powered
Adtech Solution
Harness the potential of artificial intelligence to transform your advertising strategies. Our AI-powered adtech solutions ensure precise targeting, real-time optimization, and unparalleled insights. By leveraging machine learning algorithms, we deliver highly targeted campaigns that resonate with your audience, enhancing conversions and driving business growth.
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All-In-One Media Operations Solution
Simplify your media operations with our comprehensive, all-in-one solution. Neodatamedia streamlines your marketing efforts across various channels, from social media platforms to online publications. Our seamless integration empower you campaigns effortlessly, ensuring consistent messaging and brand identity across all touchpoints.
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Scale and Optimize Your Assets
Unlock the full potential of your digital assets with Neodatamedia's expert media campaigns. We specialize in scaling and optimizing your content for different channels, placements, and formats. We tailor your assets to resonate with diverse audiences. Our data-driven approach ensures your content achieves maximum impact, driving engagement and conversions.
Technology
Case
Electrolux, a prominent global appliance company, enhances lives by reimagining taste, care, and wellbeing experiences, creating a more enjoyable and sustainable life for millions. Acknowledging the significance of personalization in the current digital era, the Electrolux team embraced dynamic creative optimization (DCO) in programmatic display, enhancing their marketing endeavors.
Solution
Managing the complete range of UltimateTaste ovens, cooktops, refrigerators, and rangehoods required a structured creative approach. Electrolux opted for the DCO solution to streamline the creation, delivery, and optimization of their display campaign.
Custom Banner
Template Development
Customized templates, designed in alignment with Electrolux's corporate brand guidelines, ensured that the DCO campaign remained on-brand, preserving the integrity of the corporate visual identity. These tailored templates are versatile, enabling long-term use with swift adjustments to accommodate changes in images and copy for various product variations.
Cost saving over 40% by multiple ad variants
Turnaround time reduced from 2 months to 10 days
7X higher conversion rate and 2X higher CTR
No Product Feeds Required
The brand's website integrated proprietary Smart Tags, enabling the automation of ad creation by directly extracting product details such as images, descriptions, and landing page URLs. This eliminated the need for an external feed, significantly reducing the time and effort required for manual tasks.
Personalized Remarketing to Customers with DCO
Each user was retargeted with their own last browsed products plus new recommenda-tions that the brand wanted to cross-sell for customers’ consideration. DCO enabled Electrolux to dynamically generate and display different variations of their ads for each user, at speed and scale.
Clients
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